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Consumer Characteristics Associated with Dealing: An Empirical Example
Home
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Consumer Characteristics Associated with Dealing: An Empirical Example
Consumer Characteristics Associated with Dealing: An Empirical Example
DM
David B. Montgomery
David B. Montgomery
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1 February 1971
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 8
(1)
,
118
https://doi.org/10.2307/3149741
Abstract
No abstract available
Cited by 54 articles