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Stages of Consumer Decision Making
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Stages of Consumer Decision Making
Stages of Consumer Decision Making
TO
Terrence O'Brien
Terrence O'Brien
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1 August 1971
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 8
(3)
,
283
https://doi.org/10.2307/3149564
Abstract
No abstract available
Keywords
STAGES OF CONSUMER DECISION MAKING
Cited by 20 articles