Success factors in product innovation
- 1 August 1987
- journal article
- Published by Elsevier BV in Industrial Marketing Management
- Vol. 16 (3), 215-223
- https://doi.org/10.1016/0019-8501(87)90029-0
Abstract
No abstract availableKeywords
This publication has 8 references indexed in Scilit:
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- Protocol: New tool for product innovationJournal of Product Innovation Management, 1984
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- Project NewProd: Factors in New Product SuccessEuropean Journal of Marketing, 1980
- New Product Failure Rates — Facts and FallaciesResearch Management, 1979
- The Dimensions of Industrial New Product Success and FailureJournal of Marketing, 1979
- Factors Influencing Innovation Success at the Project LevelResearch Management, 1976
- SAPPHO updated - project SAPPHO phase IIResearch Policy, 1974