On the Consumption of Negative Feelings
- 1 October 2007
- journal article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 34 (3), 283-300
- https://doi.org/10.1086/519498
Abstract
How can the hedonistic assumption (i.e., people's willingness to pursue pleasure and avoid pain) be reconciled with people choosing to expose themselKeywords
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