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Is There a Free Lunch?
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PH
Paul J. Halvorson
Paul J. Halvorson
WR
William Rudelius
William Rudelius
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1 January 1977
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 41
(1)
,
44
https://doi.org/10.2307/1250489
Abstract
No abstract available
Cited by 10 articles