Fishbein's Model of Behavioral Intentions: A Framework for Health Education Research and Curriculum Development
- 1 January 1985
- journal article
- research article
- Published by SAGE Publications in International Quarterly of Community Health Education
- Vol. 5 (4), 321-328
- https://doi.org/10.2190/lhgf-2j99-5bmq-8nuh
Abstract
A review of Fishbein's model of Behavioral Intentions is used as a framework for health education research and curriculum development. Particular emphasis is given to Jaccard's analysis of the model's practical application in health education programs: as a guide to assessing the relative importance of attitudinal and normative components in determining intentions for intended audiences.Keywords
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