RETAILING REFORM AND TRENDS IN CHINA
- 1 May 1990
- journal article
- Published by Emerald Publishing in International Journal of Retail & Distribution Management
- Vol. 18 (5)
- https://doi.org/10.1108/eum0000000002935
Abstract
Since the reforms in China after 1979, great changes have taken place in the retailing sector, although from the Western point of view it still remains underdeveloped. There is little literature devoted to retailing in China, and an introduction is given here to the retailing sector and the retailing reforms that have occurred during the last decade. The study also provides evidence of some trends which probably will arouse researchers and foreign investors to explore this untapped area.Keywords
This publication has 4 references indexed in Scilit:
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- Supermarkets in ChinaRetail and Distribution Management, 1988
- Marketing in Developing CountriesPublished by Springer Nature ,1988
- The Emergence of Free Market Retailing in the People's Republic of China: Promises and ConsequencesCalifornia Management Review, 1987