Mission statements: Selling corporate values to employees
- 1 June 1991
- journal article
- Published by Elsevier in Long Range Planning
- Vol. 24 (3), 73-78
- https://doi.org/10.1016/0024-6301(91)90187-s
Abstract
No abstract availableKeywords
This publication has 3 references indexed in Scilit:
- How a customer mission statement affects company performanceIndustrial Marketing Management, 1990
- Defining the role of the boardLong Range Planning, 1989
- How companies define their missionLong Range Planning, 1989