Product market, turbulence and time compression
- 1 September 1996
- journal article
- Published by Emerald Publishing in International Journal of Operations & Production Management
- Vol. 16 (9), 34-47
- https://doi.org/10.1108/01443579610125570
Abstract
Discusses the conventional approach to manufacturing system design. Argues that this top‐down, uni‐directional approach is not sufficiently robust or easy to implement, particularly in brown‐field sites where maintaining focus has been found to be difficult. Suggests a three‐dimensional approach which incorporates product‐market considerations through focus, turbulence minimization and time compression, and looks at each of these three dimensions in detail. Presents the generic steps for implementing the new approach and describes a case example.Keywords
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