Introducing AIME: The assessment of children's mental involvement with television
- 1 September 1981
- journal article
- Published by Hindawi Limited in New Directions for Child and Adolescent Development
- Vol. 1981 (13), 89-102
- https://doi.org/10.1002/cd.23219811308
Abstract
Children's perceptions, both of their own abilities and of television's demands, influence their approach to the medium–the “Amount of Invested Mental Effort” they expend while viewing.Keywords
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