Color and contrast in magazine advertising
- 1 June 1986
- journal article
- research article
- Published by Wiley in Psychology & Marketing
- Vol. 3 (2), 69-78
- https://doi.org/10.1002/mar.4220030203
Abstract
No abstract availableKeywords
This publication has 2 references indexed in Scilit:
- An Experimental Study of Colour PreferencesThe Journal of General Psychology, 1955
- The degree to which colors (hues) are associated with mood-tones.Journal of Applied Psychology, 1954