Why does imagery improve memory?

Abstract

Evidence over the last 15 years has suggested that dual (imagery and verbal) coding explanations of concreteness effects in memory for word lists do not generalise well to memory for sentences and paragraphs. In contrast, an alternative framework based on relative differences in relational and distinctive processing has been shown to account for the effects of imagery and concreteness in these contexts and others. This paper describes recent research on free and cued recall of word lists and evaluates it with respect to the two models. The evidence suggests that whereas dual processing systems may be involved in the encoding of verbal materials, dual memory codes are insufficient to explain concreteness effects in recall. Better memory for high-as compared to low-imagery words depends on the use of paradigms that facilitate inter-item relational processing, independent of whether or not imagery is involved.