Abstract
The behavioral treatment of obesity is based upon the largely unverified theoretical assumption that many forms of overweight are acquired and maintained through deviant eating styles characterized by problems in meal/snack initiation and termination. Since overweight persons are theorized to display an exaggerated responsiveness to salient external stimuli, such as the sight, smell, and taste of food, more frequent meal/snack initiations might be anticipated from persons with weight concerns (Hawkins, 1977). Several recent observational studies (e.g. as recently reviewed by Mahoney, 1975, and Stunkard & Kaplan, 1977) have provided equivocal support for the contention that overweight persons eat at a faster rate in single ingestions occuring in naturalistic or laboratory settings. There is a dearth of information, however, regarding the frequency of meals and snacks for normal and overweight persons in naturalistic contexts. One problem is that such normative studies require the collection of data across several ingestions occurring in different situations.

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