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Risk Taking and Problem Context in the Domain of Losses: An Expected Utility Analysis
Home
Publications
Risk Taking and Problem Context in the Domain of Losses: An Expected Utility Analysis
Risk Taking and Problem Context in the Domain of Losses: An Expected Utility Analysis
JH
John C. Hershey
John C. Hershey
PS
Paul J. H. Schoemaker
Paul J. H. Schoemaker
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1 March 1980
journal article
Published by
JSTOR
in
Journal of Risk and Insurance
Vol. 47
(1)
,
111
https://doi.org/10.2307/252685
Abstract
No abstract available
Keywords
RISK TAKING
EXPECTED UTILITY
PROBLEM CONTEXT
UTILITY ANALYSIS
DOMAIN
TAKING AND PROBLEM
LOSSES
Cited by 135 articles