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Marketing Strategy Differences between State and Privately Owned Corporations: An Exploratory Analysis
Home
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Marketing Strategy Differences between State and Privately Owned Corporations: An Exploratory Analysis
Marketing Strategy Differences between State and Privately Owned Corporations: An Exploratory Analysis
NC
Noel Capon
Noel Capon
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1 January 1981
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 45
(2)
,
11
https://doi.org/10.2307/1251661
Abstract
No abstract available
Keywords
OWNED CORPORATIONS
PRIVATELY OWNED
EXPLORATORY ANALYSIS
MARKETING STRATEGY DIFFERENCES
Cited by 23 articles