Effects of promotion on pharmaceutical demand
- 1 January 1985
- journal article
- research article
- Published by Elsevier in Social Science & Medicine
- Vol. 20 (11), 1191-1197
- https://doi.org/10.1016/0277-9536(85)90197-2
Abstract
No abstract availableThis publication has 3 references indexed in Scilit:
- Estimating Dynamic Effects of Market Communications ExpendituresManagement Science, 1972
- Prescribing patterns of physiciansJournal of Chronic Diseases, 1969
- Simultaneous-Equation Regression Analysis of Sales and AdvertisingApplied Economics, 1969