Advertising Regulation's Effect upon Demand for Cigarettes
- 1 December 1986
- journal article
- research article
- Published by Taylor & Francis in Journal of Advertising
- Vol. 15 (4), 51-55
- https://doi.org/10.1080/00913367.1986.10673038
Abstract
Additional advertising regulation is being proposed for both tobacco and alcoholic beverage products. The possible outcome of these proposed regulations is examined based on the effect that advertising regulation has had on tobacco consumption in the past.Keywords
This publication has 5 references indexed in Scilit:
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