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The Prejudice against Marketing
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The Prejudice against Marketing
The Prejudice against Marketing
RS
Robert L. Steiner
Robert L. Steiner
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1 July 1976
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 40
(3)
https://doi.org/10.2307/1249988
Abstract
No abstract available
Cited by 23 articles