Potencial de vendas: conceito e determinação
Open Access
- 1 December 1961
- journal article
- Published by FapUNIFESP (SciELO) in Revista de Administração de Empresas
- Vol. 1 (2), 85-106
- https://doi.org/10.1590/s0034-75901961000200005
Abstract
No abstract availableKeywords
This publication has 2 references indexed in Scilit:
- Spatial Allocation of Selling ExpenseJournal of Marketing, 1943
- The Distribution of Selling Effort among Geographic AreasJournal of Marketing, 1939