This paper analyses how contemporary perceptions of male homosexuality are being shaped in the Mexican cultural landscape. I argue that in order to fully understand the future of homosexuality in Mexico, we need to take into consideration the role of hybridity in the construction of sexual identities; accelerated internal cultural change that results from rapid and uneven modernization; and the unparalleled effects of exposure to external ideas and media, particularly from the USA. Instead of predicting that Mexico will follow a path similar to that of the USA and Europe in terms of the understanding or confrontation of homosexuality, activists interested in homosexual rights need to incorporate in their perspectives the rapid changes in worldview among Mexicans and the multiple contradictions that accompany them.