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The Case for Redefining Services
Home
Publications
The Case for Redefining Services
The Case for Redefining Services
RJ
Robert C. Judd
Robert C. Judd
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1 January 1964
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 28
(1)
,
58
https://doi.org/10.2307/1249228
Abstract
No abstract available
Keywords
CASE FOR REDEFINING SERVICES
Cited by 93 articles