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Consumer acceptance of wireless finance
Home
Publications
Consumer acceptance of wireless finance
Consumer acceptance of wireless finance
Mirella Kleijnen
Mirella Kleijnen
MW
Martin Wetzels
Martin Wetzels
KR
Ko de Ruyter
Ko de Ruyter
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1 March 2004
journal article
research article
Published by
Springer Nature
in
Journal of Financial Services Marketing
Vol. 8
(3)
,
206-217
https://doi.org/10.1057/palgrave.fsm.4770120
Abstract
No abstract available
Keywords
BANKING
CUSTOMER RELATIONS
E-BUSINESS
E-COMMERCE
FINANCIAL BROKERS
FINANCIAL ENGINEERING
FINANCIAL INSTITUTIONS
FINANCIAL MARKETING
FINANCIAL MODELS
FINANCIAL PLANNING
FINANCIAL TRAINING
INSURANCE
INTERMEDIATION
KNOWLEDGE MANAGEMENT
MANAGEMENT
MARKETING
MARKETING STRATEGY
PENSIONS
SERVICES QUALITY
VIRTUAL ORGANISATIONS
Cited by 249 articles