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Modeling the Industrial Buying Process
Home
Publications
Modeling the Industrial Buying Process
Modeling the Industrial Buying Process
FW
Frederick E. Webster
Frederick E. Webster
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1 November 1965
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 2
(4)
,
370
https://doi.org/10.2307/3149483
Abstract
No abstract available
Cited by 76 articles