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Signals of Vulnerability in Agency-Client Relations
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Signals of Vulnerability in Agency-Client Relations
Signals of Vulnerability in Agency-Client Relations
PD
Peter Doyle
Peter Doyle
MJ
Marcel Corst Jens
Marcel Corst Jens
PM
Paul Michell
Paul Michell
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1 January 1980
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 44
(4)
,
18
https://doi.org/10.2307/1251225
Abstract
No abstract available
Cited by 50 articles