The effect of relevant and irrelevant aspects of communicator credibility on opinion change1
- 1 June 1962
- journal article
- Published by Wiley in Journal of Personality
- Vol. 30 (2), 135-146
- https://doi.org/10.1111/j.1467-6494.1962.tb01680.x
Abstract
No abstract availableKeywords
This publication has 5 references indexed in Scilit:
- "Reinstatement" of the communicator in delayed measurement of opinion change.The Journal of Abnormal and Social Psychology, 1953
- Social psychology.Published by American Psychological Association (APA) ,1952
- The Influence of Source Credibility on Communication EffectivenessPublic Opinion Quarterly, 1951
- An experimental study of the effects of ethos in public speaking∗Speech Monographs, 1949
- Prestige, as Measured by Single-Experience Changes and Their PermanencyThe Journal of Educational Research, 1934