COMPLEMENTARY PRODUCT CATEGORIZATION AND ITS INFLUENCE ON THE MAKE, BUY, AND ALLY DECISION: AN EXPLORATORY STUDY
- 1 January 2021
- journal article
- research article
- Published by World Scientific Pub Co Pte Ltd in International Journal of Innovation Management
- Vol. 25 (1)
- https://doi.org/10.1142/S1363919621500067
Abstract
No abstract availableKeywords
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