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GUIDING PRINCIPLES FOR IMPROVING CUSTOMER SERVICE
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GUIDING PRINCIPLES FOR IMPROVING CUSTOMER SERVICE
GUIDING PRINCIPLES FOR IMPROVING CUSTOMER SERVICE
RG
Richard T. Garfein
Richard T. Garfein
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1 February 1988
journal article
Published by
Emerald Publishing
in
Journal of Services Marketing
Vol. 2
(2)
,
37-41
https://doi.org/10.1108/eb024723
Abstract
Customer service is on many people's minds these days. There is more than just a growing sense that service in America leaves much to be desired and, in fact, has gotten worse over the past several years.
Keywords
GUIDING
LEAVES
MINDS
WORSE
IMPROVING CUSTOMER SERVICE
SERVICE CUSTOMER SERVICE
PRINCIPLES FOR IMPROVING
CUSTOMER SERVICE CUSTOMER
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Open Access
Cited by 7 articles