The asymmetric moderating role of market orientation on the ambidexterity–firm performance relationship for prospectors and defenders
- 25 June 2007
- journal article
- Published by Elsevier BV in Industrial Marketing Management
- Vol. 37 (4), 455-470
- https://doi.org/10.1016/j.indmarman.2007.05.002
Abstract
No abstract availableKeywords
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