The Social Discourse of Video Games Analysis Model and Case Study

Abstract
Given the increasing importance of video games in the configuration of the collective imaginary, it is beneficial to understand the discursive potential of popular video games that convey social worlds. This article proposes studying the social discourse of video games by analyzing the relationships between game design, the transmission of ideological values, and the construction of social reality. With this aim, an analysis model is constructed based on game design theory and studies of the expressive potential of video games. This model is based on the following three facets of the video game discourse: (1) the representation of the character/player, (2) the game world, and (3) the main actions carried out in it. The fundamental resources of the ludic design and their expressive value are discussed in depth for each aspect. The model is applied to a case study of Grand Theft Auto IV.