Personal inducement of industrial buyers
- 31 October 1980
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 9 (4), 281-289
- https://doi.org/10.1016/0019-8501(80)90042-5
Abstract
No abstract availableKeywords
This publication has 2 references indexed in Scilit:
- Is There a Free Lunch?Journal of Marketing, 1977
- Behavioral Models for Analyzing BuyersJournal of Marketing, 1965